retailconnection

Social media is an inescapable facet of retail in the modern age. Retailers both large and small use social media to advertise themselves and the products they carry, and customers use it to search for products they’d like to buy from their favorite stores. But did you know you can use social media to promote … Continue reading →

Sustainability is shaping retail in significant ways. Increasingly each day, consumers are searching for brands and products that adopt eco-friendly business practices into their daily operational procedures. Keep reading to see sustainability trends in retail that will be sure to impact your college bookstore for the foreseeable future. Recyclable Packaging Products contained in recyclable packaging … Continue reading →

There is no way to completely eliminate the carbon footprint in the retail sector, but there are some things bookstores and individuals can do to help reduce the overall impact of retail activity on the environment. Here are three ways you can reduce your bookstore’s carbon footprint that you can put into action today. Stock … Continue reading →

Sustainability is a major factor that influences Gen Z’s purchasing decisions. It’s a core value for this cohort of consumers, who are also your primary customers as the current generation of college students. Keep reading to see how Gen Z college students prioritize sustainability in retail. Sustainability as a Core Value A few core values … Continue reading →

As fall semester approaches, it’s crucial you start preparing your store for the influx of students the new school year brings in. However, it’s also important to make sure you’re not making mistakes in the preparation phase that will cause you pain later down the road. Here are some mistakes you should make sure to … Continue reading →

Interested in the upcoming student retail trends for this year’s fall semester? Look no more! Keep reading to see what to expect from your student shoppers when they return to campus this fall. Sustainability Still a Driver for Gen Z Students Your current cohort of college students leans heavily into sustainability in retail. When they … Continue reading →

Forecasting demand for the upcoming fall semester is an important task for any college bookstore. Learn how you can go about forecasting demand in this week’s blog. Community Colleges are Growing The first thing to note when forecasting fall demand is that demand will be different for community colleges and 4-year institutions. For the past … Continue reading →

Ordering inventory early is a great tactic for success you can use in your bookstore. Keep reading to learn more about why early ordering matters in the world of collegiate bookstore. Early Textbook Orders Enables Buyback Buying textbooks for your store early is a great strategy for not just your store, but for the whole … Continue reading →

As fall semester encroaches upon us, it’s important to start prepping your bookstore sooner rather than later. If you wait until the last minute to get your bookstore ready for the influx of students, you’ll miss out on tons of opportunities for success. Keep reading to find great reasons your fall prep should start today. … Continue reading →

When setting up your store, the way you display your products is just as important as what you’re selling to customers. The right display can catch someone’s eye and lead to a purchase, helpfully guide someone through your store, or demonstrate new ways to use a product they might not have previously considered. All display … Continue reading →