![[Infographic] The Power of Smell](https://retailconnection.files.wordpress.com/2019/05/get-a-wiff-of-this.jpg?w=160&h=120&crop=1 "[Infographic] The Power of Smell")
Shopping Trends for Generation Z
Generation Z is starting college and their outlook on shopping is different than millennials. Millennials are all about the convenience of online shopping. Gen Z is going “old school” and more interested in shopping in store. In fact, Gen Z is researching product on their mobile device before buying in store. So how do retailers … Continue reading
![[INFOGRAPHIC] Make Your Store More Compelling](https://retailconnection.files.wordpress.com/2019/04/3206_re_march_2019_infographic.jpg?w=160&h=120&crop=1 "[INFOGRAPHIC] Make Your Store More Compelling")
[INFOGRAPHIC] Make Your Store More Compelling
Help Your Students Relax During Finals Week
The semester is about to wrap-up. You can pretty much feel your students’ stress levels the moment you see them. Help them de-stress with activities you can do in your store. For your students, especially first year students, their stress levels are at an all-time high. For some, the stress of being away from home … Continue reading
How Does Weather Affect Shopping Behavior?
Source: weatherads.io/blog
THE WISCONSIN STATE JOURNAL NAMES THE DOUGLAS STEWART COMPANY A WINNER OF THE MADISON TOP WORKPLACES 2019 AWARD
MADISON, WI, MARCH 3, 2019 – The Douglas Stewart Company has been awarded a Top Workplaces 2019 honor by The Wisconsin State Journal. The list is based solely on employee feedback gathered through a third-party survey administered by research partner Energage, LLC, a leading provider of technology-based employee engagement tools. The anonymous survey measures several … Continue reading
Sound Marketing
Have you ever been shopping in a store that doesn’t have music playing? Did it leave you feeling empty? How much did you purchase? Sound is everywhere, and when you’re in a moment without sound it can leave you feeling uneasy. It can often be the missing piece to driving sales in retail stores. Sound … Continue reading
Scent Marketing
What does your store smell like? Research has shown that customers are not necessarily interested in the way the product itself smells, rather they are more intrigued by the environment that the product is purchased in. In today’s competitive world, it’s important to keep your store ahead of the game. Some stores will utilize sensory … Continue reading
Sight Marketing
Previously we discussed how you can use sensory marketing to encourage students to buy more in your store. Sensory marketing allows you to connect with your students on a more emotional level. Now let’s take a more in-depth look at how sensory marketing works. We don’t want to say one sense is more important than … Continue reading
Make Your Store Irresistible!
Sources: thriveagency.com, alistemarketing.com, http://www.shopify.com
