We miss not seeing our campus store buyers in person to showcase the hot products from our vendors for back-to-school, but we have the next best solution to still help campus stores get ready for back-to-school. This year DSC launched a virtual Back-to-School Popup Shop featured the new and best-selling products for back-to-school 2021. We … Continue reading
Pumpkin spice and everything nice. Fall is in the air. Here are some tips and activities to bring fall to your store. Play Up the Season: Since 2020 hasn’t been how many people envisioned, spend a little extra time on your holiday décor to spread some cheer. Some ideas to incorporate fall into your store … Continue reading
To help with social distancing, you’ve likely had to remove some merchandising displays and shelves from your store. Here are some tips from NACS for maximizing your reduced space. If you need any help determining how to merchandise your store, please reach out to your DSC Account Manger who can provide some tips and tricks. … Continue reading
![Meeting Customer Expectations [Infographic]](https://retailconnection.files.wordpress.com/2020/01/gettyimages-1098269502.jpg?w=160&h=120&crop=1 "Meeting Customer Expectations [Infographic]")
Planograms are a good way to determine how to display products which can lead to increased sales. By utilizing planograms, you can have product in every square foot space in your store. Planograms make it easier to track inventory and reduce out-of-stocks. Students will appreciate the visual appeal and ease of shopping. Here are some … Continue reading
![[Infographic] 4 Ways to Increase Impulse Purchases](https://retailconnection.files.wordpress.com/2018/08/happy-customer-retail.jpg?w=160&h=120&crop=1 "[Infographic] 4 Ways to Increase Impulse Purchases")
Visual merchandising plays a key role in your store. A strong display will lead customers to the right product and product placement can lead to impulse purchases. Check out these best practices to create a great in-store experience. Create a great window display Draw students to your store with a window display. Keep it fresh … Continue reading
Previously we discussed how you can use sensory marketing to encourage students to buy more in your store. Sensory marketing allows you to connect with your students on a more emotional level. Now let’s take a more in-depth look at how sensory marketing works. We don’t want to say one sense is more important than … Continue reading
Sources: thriveagency.com, alistemarketing.com, http://www.shopify.com
It’s final exam time (if not already done), which also means it’s time to gear up for taking in a whole slew of barely used books. Who doesn’t love making money? The end-of-semester can be a college student’s favorite time of the year. This can also be a sore spot for many students expecting a … Continue reading
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