Filed under Marketing Tips

Scent Marketing

Scent Marketing

What does your store smell like? Research has shown that customers are not necessarily interested in the way the product itself smells, rather they are more intrigued by the environment that the product is purchased in. In today’s competitive world, it’s important to keep your store ahead of the game. Some stores will utilize sensory … Continue reading

Sight Marketing

Sight Marketing

Previously we discussed how you can use sensory marketing to encourage students to buy more in your store. Sensory marketing allows you to connect with your students on a more emotional level. Now let’s take a more in-depth look at how sensory marketing works. We don’t want to say one sense is more important than … Continue reading

How To Increase Sales With Emails

How To Increase Sales With Emails

Email is a great way to communicate with your customers. If you’re not already utilizing email marketing, it’s never too late to start. Your students check their email nearly every day, if not multiple times a day. With the holiday season just around the corner (literally in a few weeks!) it’s time for you to … Continue reading