Sources: smallbiztrends.com, shopify.com, socialmediatoday.com
![[INFOGRAPHIC] – Developing Your FAQ Page](https://retailconnection.files.wordpress.com/2018/11/11-28-faq.png?w=160&h=120&crop=1 "[INFOGRAPHIC] – Developing Your FAQ Page")
Filed under Marketing Tips …
What you need to know about email marketing vs social media marketing
Both email and social media are important parts of your marketing efforts. Your students likely use social media daily, and they check their email daily too. Email has been around for forever and is an established way of communicating with your students. But research has shown that social media is not just a fad—it’s here … Continue reading
How To Increase Sales With Emails
Email is a great way to communicate with your customers. If you’re not already utilizing email marketing, it’s never too late to start. Your students check their email nearly every day, if not multiple times a day. With the holiday season just around the corner (literally in a few weeks!) it’s time for you to … Continue reading
Getting Ready For The Holidays
Source: quickbooks.intuit.com, retailcustomerexperience.com
6 Awesome Ways To Interact With Your Customers AND Attract New Ones
Where Does Your Students’ Customer Journey Take Them?
The customer journey involves every interaction the customer has with your company. The product, company, or service—this is all part of the customer journey. Mapping out the customer journey can be daunting. In fact, some small businesses choose to not do this. (DON’T BE LIKE THEM!). Don’t fret, it does not have to be a … Continue reading
#YouGottaSeeThis
How to Market to Younger Generations Millennials are probably the most criticized of the generations to date. They were born in the crossroads of the internet vs the baby boomers. They’re always on their phones, live in the digital world, and have different values. But that’s why we love them because we’ve learned a lot … Continue reading
The Customer Experience Lifecycle
The interactions between customer and brand: the customer experience. This consist of brand awareness, discovery, cultivation, advocacy, purchases and service. The overall customer experience is what will turn your students from one-time shoppers into lifetime customers. Outlined below is the life cycle of the customer experience. Need: Some students might not be aware there’s a … Continue reading
Are You Ready To Start Posting?
This month we’ve discussed who’s using what social media platforms and what types of content to post on each. Are you ready to start posting? Here’s some of our ideas to help you get started! Have you ever seen a social media post that looked more like a blog post? Perfect for those who have … Continue reading
What to post on each social media platform
Oh the wonderful world of social media. It is one of the most affordable forms of marketing available. Social media marketing gives you increased exposure, especially to students who spend a good portion of their day checking social media. According to lyfemarketing.com, “people are spending 20-40% more on companies that are using social media.” And … Continue reading
