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Posted in October 2017 …
What’s Trending: Robots in Retail Stores
Having customer associates present in a store to answer customer’s inquiries is the main thing that separates brick-and-mortar from online stores. Often students do their research online, but they head into a store to get any remaining questions or concerns answered and ultimately to buy the product. It’s important to have retail associates ready and … Continue reading
Tips and Tricks: Creating a Unique Online Store
With big competitors out there like Amazon, it’s important to differentiate your online presence from others. To put things in prospective, ask yourself why students would purchase from you instead of other online outlets. Add value to your online store to make it unique and optimize it so it’s easy for students to navigate and … Continue reading
How To: Use Emojis Effectively in Marketing
Emojis are taking over social media and to stay relevant it’s important to incorporate them in your online marketing since 92% of the population uses emojis in messaging. The term emoji has become so popular, in 2015 Oxford Dictionaries named it as word of the year in 2015. A survey from Emogi discovered 75% of … Continue reading
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