Is your store doing Black Friday sales? Here’s how to prepare for them Continue reading
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How to get the most out of your displays
your store is a tactical part of your business. Displays showcase everything and direct customers on where to focus their attention. Displays help maximize your sales because they make a good first impression for your customers. Continue reading
How to Prioritize Inclusion in Your Marketing
Inclusive marketing allows marginalized and underrepresented groups of people to connect with your brand. When marketing, it is vital to cater to all the diverse communities your business serves through the content you produce and the communication you use. This ensures that your customers will feel welcome and can create long-lasting relationships with you. Why … Continue reading
![[Infographic] How You Can Help Your Students Cope With Returning to in-Person Learning](https://retailconnection.files.wordpress.com/2021/06/michael-marsh-u0dbv_qeiyk-unsplash.jpg?w=160&h=120&crop=1 "[Infographic] How You Can Help Your Students Cope With Returning to in-Person Learning")
[Infographic] How You Can Help Your Students Cope With Returning to in-Person Learning
College bookstores play a crucial role in helping students feel appreciated and part of the community.
This week on Retail Connection, we are sharing the six ways you can help students adjust to in-person learning. Continue reading
How to Optimize Your Business for Voice Commerce
As of 2020, 82.9% of U.S adults own a smartphone, 56.4% use a voice assistant, and 34.7% possess a smart speaker. The rise of voice assistant popularity has led to new industry innovations as businesses strive to offer the best possible experience for their customers. One of the fastest-growing innovations is the ability to shop with your voice. Click here to discover how to optimize your business for voice commerce. Continue reading
Taking a Virtual Spin on Back-to-School Merchandising
We miss not seeing our campus store buyers in person to showcase the hot products from our vendors for back-to-school, but we have the next best solution to still help campus stores get ready for back-to-school. This year DSC launched a virtual Back-to-School Popup Shop featured the new and best-selling products for back-to-school 2021. We … Continue reading
![[Infographic] Consumer Behavior in 2021](https://retailconnection.files.wordpress.com/2021/03/untitled-design-37.png?w=160&h=120&crop=1 "[Infographic] Consumer Behavior in 2021")
[Infographic] Consumer Behavior in 2021
While the pandemic has increased interest in online shopping, there are still a lot of people who desire to shop in-store and can’t wait for the retail experience to be back to normal. In the State of Consumer Behavior Report from Raydiant, 46% of people still prefer shopping in person. Here are some key takeaways … Continue reading
Tech Talk: What is MagSafe?
In October 2020, Apple announced the iPhone 12. The new iPhone comes packed with features, one being MagSafe. Now you might be wondering what’s MagSafe and what does this mean for iPhone accessories. We’re going to break it down for you. MagSafe is a magnetic coil ring in the new iPhone12 that connects accessories to … Continue reading
4 Ways for Retail Stores to Move Forward in 2021
2021 Trends Explained: 5 Social Media Marketing Trends
When utilized fully, social media can be a great way to increase brand awareness and drive sales. Consumers spend an average of 2.5 hours a day on social media to stay connected with family, friends, and their favorite brands. When they see a friend talking about a brand, consumers are very likely to check out … Continue reading
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