Top 5 Blog Posts of 2021 Continue reading
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Reseller’s Edge – September Continue reading
[Infographic] How You Can Help Your Students Cope With Returning to in-Person Learning
College bookstores play a crucial role in helping students feel appreciated and part of the community.
This week on Retail Connection, we are sharing the six ways you can help students adjust to in-person learning. Continue reading
How to Optimize Your Business for Voice Commerce
As of 2020, 82.9% of U.S adults own a smartphone, 56.4% use a voice assistant, and 34.7% possess a smart speaker. The rise of voice assistant popularity has led to new industry innovations as businesses strive to offer the best possible experience for their customers. One of the fastest-growing innovations is the ability to shop with your voice. Click here to discover how to optimize your business for voice commerce. Continue reading
How to Elevate Your TikTok Marketing Strategy
TikTok is one of the fastest-growing social media platforms on the market. In Q1 2020, they set the world record for most downloads in a single quarter for a social app, at 315 million installs (Digital Marketing Institute). Since then, they have grown to 2 billion installs and currently have over 800 million active users worldwide. This week on Retail Connection, we are sharing four ways to elevate your TikTok marketing strategy. Continue reading
5 Ways to Kick-Start Your Live Stream
Want to use live streaming for your business but don’t know where to start? This week on Retail Connection, we explore the world of live streaming and share five content ideas to kick-start your stream today. Continue reading
How to Perfect Your Influencer Marketing
This week on Retail Connection, we are exploring the benefits of influencer marketing. Learn more about how you can use #InfluencerMarketing to drive sales in your store.
#DigitalMarketingTips Continue reading
How to Connect with Gen Z on Social
As Gen Z starts coming to campus, stores have a whole new demographic to reach. Gen Z is the first fully digital generation and relies on social media for pretty much everything. This means stores need to amplify their social media efforts to make sure they are connecting with their customers. Gen Z is using … Continue reading
How to Market Your Business on a Budget
Marketing for your business doesn’t have to be an expensive venture. There are many ways you can market your business for a cost-effective price. Social media provides many ways for you to advertise your store for free and allows you to promote posts for a small fee. It is ok to repurpose old content with … Continue reading
Taking a Virtual Spin on Back-to-School Merchandising
We miss not seeing our campus store buyers in person to showcase the hot products from our vendors for back-to-school, but we have the next best solution to still help campus stores get ready for back-to-school. This year DSC launched a virtual Back-to-School Popup Shop featured the new and best-selling products for back-to-school 2021. We … Continue reading