When utilized fully, social media can be a great way to increase brand awareness and drive sales. Consumers spend an average of 2.5 hours a day on social media to stay connected with family, friends, and their favorite brands. When they see a friend talking about a brand, consumers are very likely to check out … Continue reading
Filed under Technology Trends …
What You Need to Know About Instagram Reels
If you are using social media at your campus store, it might be time to branch out to Reels on Instagram. Video is becoming popular on social media and something you’ll want to add to your social media strategy. Reels is a tool to create 15-second videos and is mainly targeted at Generation Z. Let’s … Continue reading
Tech Talk: Qi Standard Wireless Charging Explained
Wireless charging is becoming more widespread as consumers upgrade their technology. You’ve probably heard of Qi standard wireless charging but might be confused about what exactly it is. Let’s dive into Qi standard. First off, did you know Qi is pronounced “Chee”? That’s right! This standard derived from the Chinese word meaning air, material energy, … Continue reading
Tech Talk: ANC Headphones Explained
Has outside noise ever ruined a good jam session? Your students probably know this problem well. Whether students are listening to music to drown out noises while studying or trying to get into a good workout, ANC headphones are what they need. What are ANC headphones? ANC (active noise canceling) headphones are headphones that block … Continue reading
Top 10 Posts of 2018
2018 is coming to an end. What was your favorite blog post? We’ve done the research and the results are in. Here are the top 10 posts of 2018!
Do Your Students Know Everything You Have In Your Store?
Sources: bloomberg.com, pointy.com
[INFOGRAPHIC] Cyber Security
Sources:fsb.org.uk, smallbiztrends.com
The Surface Go is Here!
It’s finally official, the Microsoft Surface Go is here and it’s a game changer. At a compact size of 10 inches, it’s similar to the Surface Pro – starting at only $399. The Surface Go is complete with a built-in kickstand, Windows 10, and only weighs 1.15 lbs, which is a half-pound lighter than the … Continue reading
The Mobile Shopper
$ELL! $ELL! $ELL! The goal of any retail establishment is to sell more. We’ve all been there—at the checkout counter when the sales associate tells you if you buy 2 more items you’ll qualify for $15 off your entire purchase! And why wouldn’t you participate in that? At the end of that purchase you’ll be … Continue reading
Tips to go Digital
Today convenience is key. Yes, we agree that you can’t replace face-to-face interaction when it comes to shopping. Students are busy and can’t always make it to the store. Let your students shop around the clock by going digital. More and more students are opting to shop at the press of a button rather than … Continue reading