From notebooks and textbooks to tablets and e-readers the college market is going digital. With this constantly changing sphere there are two things we can count on in the college retail market: college students are dependent on technology and technology is a virtually recession-proof market.1 Students are constantly looking for the next best thing. Now … Continue reading
Last week Apple announced, after much speculation, that it is launching not one, but two new iPhone models: The 5s and 5c. With both of these set to be released on September 20th, here is the breakdown of each of the newest features for the corresponding models and the current responses of today’s college students. … Continue reading
Post by Muffin Mott, VP of Customer Experience Up until nine months ago I was a Blackberry® user. I always have preferred a physical keyboard and the fact that I was able to pull my luggage through the airport, while typing an email at the same time. In my book, that was a reason for … Continue reading
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