Tagged with Campus Store

Why You Should be Active on Social Media

Why You Should be Active on Social Media

Don’t miss out on the opportunity to engage directly with your students on the social media sites they use most. Facebook alone has a reach of nearly 1.3 billion users and growing. Using social media is an efficient way of reaching customers; a single post can reach thousands of your students in seconds.  It’s also … Continue reading

How to Tackle the Samsung Galaxy Note7 Recall

Rather than issuing another replacement plan as Samsung did earlier last month, the company is now offering full refunds and a gift certificate for the pain of dealing with not one, but two recalls. Many consumers bought cases, lens attachments, and power packs with their Note7’s. Discussions are still in the works with vendors on … Continue reading

The Future of the Campus Store

The Future of the Campus Store

Earlier last month The New York Times published a piece focusing on transitions within campus stores. ‘As Amazon Arrives, the Campus Bookstore is a Books Store No More’ discusses a common theme we’ve seen on campuses, students are going elsewhere for their textbook purchases. This begs the questions where will students go for books and … Continue reading

Inside The Store of the Future

Inside The Store of the Future

Retail is changing like never before, with new technologies stores are starting to adopt the classic in-store experience. Office Depot has created their first “Store of the Future” in Nevada; this begs the question of what will stores of the future look like? The remodeled Office Depot features a modern layout as well as new … Continue reading

Dorm essentials: What to bring to college

Dorm essentials: What to bring to college

Campus stores are the go to location for putting the finishing touches on a dorm room. The Douglas Stewart Company has all of the products you need to make your store the back-to-school destination. Make sure your staff is able to show customers the value of everyday products that make a big difference on campus. … Continue reading

Video Advertising is Easier Than You Think

Video Advertising is Easier Than You Think

Embrace the power of video, online shoppers who view video are 1.8x more likely to make a purchase. Video has even more influence on buying power when viewed on mobile. Video’s influence on purchases is 18% on mobile devices. Using video publishing tools like Instagram or YouTube helps your store share it’s brand store. So … Continue reading

7 Irresistible Email Marketing Stats For Universities

7 Irresistible Email Marketing Stats For Universities

On college campuses you can guarantee that there are students walking from class to class or studying just about every day of the week. Students are constantly checking their email, Facebook, Instagram, or other mediums of communication for up-to-date information or a distraction for their studies, making them easy to reach. Marketing on universities and … Continue reading

Trend or Fad? Predicting Trends Before They Happen

Trend or Fad? Predicting Trends Before They Happen

Whether campuses are public or private, two-year or four-year, residential or commuter, higher education is constantly changing. Technology consistently changes at speeds faster then institutions can keep up with. As students arrive on campus they are equipped year after year with the latest tablet, smartphone, smartwatch, laptop, or insert trending tech item here. We want … Continue reading