The Creating Connections in Education Show (C2ES) is a two-day conference that explores how new forms of technology and new products are redefining the education market. Attendees will be able to explore the latest innovations from industry leading partners. The conference includes full access to sessions, breakfast, lunch, a hands-on trade show and two networking evening … Continue reading
Posted in December 2012 …
How Smartphones are Influencing Your In-Store Purchases
The rise of smartphone ownership and price-comparison apps served as the catalyst for consumers who compare prices while they shop for their next big purchase. With a quick bar code scan, savvy shoppers are able to look up online pricing, products reviews and alternative options for the product or service they are shopping for. According to a … Continue reading
Tips for Hosting Better Events with Social Media
As a retailer, events are a great way to market your business because they can help increase foot traffic, increase your brand awareness of products and services you offer, and help you generate leads. Moreover, social media has evolved from a source of status updates to a venue for news discovery. With students coming back … Continue reading