Tagged with technology

Your First Look: Meet the New Surface Family

Your First Look: Meet the New Surface Family

Microsoft Surface announced a number of product refreshes as part of their fall event so users can be more productive at work, school, and on the go. Microsoft Surface introduced new models of several Surface Pro devices, introducing the Surface Pro 6, Surface Laptop 2, Surface Studio 2, and all new Surface headphones. Each device … Continue reading

The Surface Go is Here!

The Surface Go is Here!

It’s finally official, the Microsoft Surface Go is here and it’s a game changer. At a compact size of 10 inches, it’s similar to the Surface Pro – starting at only $399. The Surface Go is complete with a built-in kickstand, Windows 10, and only weighs 1.15 lbs, which is a half-pound lighter than the … Continue reading

5 Technologies Reshaping Retail

5 Technologies Reshaping Retail

Technology is continually playing a larger part in retail. With so many advancements and constant updates, the amount of technology at our fingertips can be overwhelming. Integrating technology into your store can help automate everyday tasks, ensure accuracy, and deliver a more engaging experience for shoppers. Virtual Assistants Voice-powered devices have revolutionized the way consumers … Continue reading

VR vs. AR – What’s the Difference?

VR vs. AR – What’s the Difference?

As Augmented Reality (AR) and Virtual Reality (VR) continue to gain steam, you might be wondering what the difference is, and more importantly – how it affects your business. Both AR and VR are based on the same technologies, which is a graphical overlay that is directed by the user’s experience, based on their movements. … Continue reading

What is the Internet of Things (IoT)?

What is the Internet of Things (IoT)?

The topic of the Internet of Things (IoT) is increasing in popularity. With so much talk, you may be wondering to yourself, “What is IoT?” The Internet of Things is defined as the technology that allows objects like home appliances, fixtures, or devices to send and receive data via the internet. More devices are being … Continue reading

What’s Trending: Smart Mirrors

What’s Trending: Smart Mirrors

Smart mirrors may be the future of dressing rooms, since they provide many perks to both customers and store associates. Shoppers can choose from a multitude of features, like being able to adjust the lighting, choose a different language, and request a different size or color. The mirror can also scan what they are currently … Continue reading

What’s Trending: Chatbots in Retail

What’s Trending: Chatbots in Retail

Many retailers are utilizing chatbots to answer simple customer inquiries that won’t tie up customer service representatives. Chatbots can provide product recommendations, process orders and send shipping information updates, answer simple frequently asked questions, and assist with the shopping experience. Utilizing chatbots on your store’s social media pages, like Facebook and Twitter, can enhance your … Continue reading

What’s Trending: Robots in Retail Stores

What’s Trending: Robots in Retail Stores

Having customer associates present in a store to answer customer’s inquiries is the main thing that separates brick-and-mortar from online stores. Often students do their research online, but they head into a store to get any remaining questions or concerns answered and ultimately to buy the product. It’s important to have retail associates ready and … Continue reading