January is the best time to plan out content and promos through the rest of the year. While we focused on promotion ideas last week, this week we will go over how to best organize them and stay on track all year long. Continue reading
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2024 Marketing Trend Predictions
The marketing world is projected to have some exciting transformations in 2024. To stay ahead in this dynamic landscape, it’s essential for businesses to anticipate and adapt to emerging trends. In this blog post, we’ll explore some marketing predictions for 2024 that are likely to shape the industry in the coming year. Continue reading
Second Semester Ecommerce Tips
In today’s increasingly digital landscape, college bookstores face the challenge of evolving with tech-savvy students while maintaining a physical presence on campus. With the upcoming second semester, it’s crucial for college bookstores to maximize their digital presence. This blog post will explore ecommerce tips to help bookstores succeed in the coming year and beyond. Continue reading
New Tech for Second Semester
Second semester 2024 is gearing up to be full of hot new technology — but no need to be overwhelmed! We have put together a curated list of some of the best new tech to stock to help lessen the stress of second semester. Continue reading
Second Semester Restocking
It may only be November but second semester is coming faster than we think! Stock up on student essentials and products they’re sure to love in the new year. Continue reading
Marketing for Esports
Esports is a booming industry, with year-to-year growth being projected over 8.7%. As a result, stocking products for esports players and marketing them will be crucial for college stores. Here are a few tips to create effective marketing to reach esports gamers! Continue reading
5 Marketing Trends for 2023
If you haven’t already started, now is the time to map out your marketing plans for 2023. As you consider strategies and implementation, here are five trends predicted to impact marketing this year. Continue reading
Tips to Get Ready for the Holidays
Tips to get ready for the holidays Continue reading
Three Reasons You Should Have Product Reviews on Your Website
Three Reasons You Should Have Product Reviews on Your Website Continue reading
How to Optimize Your Business for Voice Commerce
As of 2020, 82.9% of U.S adults own a smartphone, 56.4% use a voice assistant, and 34.7% possess a smart speaker. The rise of voice assistant popularity has led to new industry innovations as businesses strive to offer the best possible experience for their customers. One of the fastest-growing innovations is the ability to shop with your voice. Click here to discover how to optimize your business for voice commerce. Continue reading