Filed under Retail Tips

What’s Trending: Personalized Customer Service

What’s Trending: Personalized Customer Service

With all of the data available at our fingertips, one-size-fits-all service is becoming obsolete. Your students have come to expect personalized customer service and 76% of Millennials believe the quality of a store’s customer service is a reflection on how the business values them. Millennials are more ‘experience-loyal’ than ‘brand-loyal’ and are not afraid to … Continue reading

How To: Make Your Store a Destination

How To: Make Your Store a Destination

With the convenience of online shopping on the rise, retailers need to get more creative about how they get people into their stores. A brick-and-mortar store isn’t about the products on the shelves anymore; now it’s all about the experience it provides. Offering discounts and sales may get students into your store, but it is … Continue reading

2017 Marketing Trends to Focus on

2017 Marketing Trends to Focus on

As 2016 comes to a close, you’re probably wondering what’s trending for 2017 and maybe feeling a little overwhelmed. With the holidays approaching, products to order, and a business to run; that leaves limited time to explore what tactics you should really focus on for next year. This easy infographic gives you everything you need … Continue reading

New Ways to Drive Sales on Social Media

New Ways to Drive Sales on Social Media

Since 55% of Millennials rely on social media as their primary source for shopping information; these platforms are always looking to enhance the consumer’s shopping experience, which means continuous updates and site improvements. With social media shopping growing in popularity, Instagram and Pinterest have recently taken steps to improve how customers shop on their sites. … Continue reading

15 Memorable Student Appreciation Ideas

15 Memorable Student Appreciation Ideas

With Thanksgiving just a week away we really start focusing on what we’re thankful for. Show your students some love not just during the holidays, but at any time of the year with these easy ways to say thank you. A personalized message or act of generosity can make your students feel special and put … Continue reading

The Future of the Campus Store

The Future of the Campus Store

Earlier last month The New York Times published a piece focusing on transitions within campus stores. ‘As Amazon Arrives, the Campus Bookstore is a Books Store No More’ discusses a common theme we’ve seen on campuses, students are going elsewhere for their textbook purchases. This begs the questions where will students go for books and … Continue reading

The Best Laptop for Every Type of Student

The Best Laptop for Every Type of Student

Students are still enjoying the lazy days of summer vacation, but they are also gearing up for back-to-school. Nearly 34% of consumers plan their shopping 3 weeks to 1 month before school starts, for many campuses that time is now. The Douglas Stewart Company offers some of the biggest name in tech making your on … Continue reading