Impulse purchases are ones made that the customer did not previously plan, often spontaneous or compulsive. How can you encourage impulse purchasing in your store? Here are some tips: Continue reading
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5 Ways to Celebrate the Holidays with Your Employees
The holidays are a beautiful time of joy, excitement, memories, and fun. For some employees though, this season can be filled with stress, burnout, exhaustion, or demotivation. Regardless of where your employees are at, the holidays are an opportunity to celebrate them and show appreciation for their hard work. Celebrating the holidays can also create a more positive work life for employees, encourage positive peer interaction, and help everyone gear up for the upcoming new year. Here are five ways you can celebrate the holiday season with your employees this year. Continue reading
5 Ways Your College Store Can Celebrate National Native American Heritage Month
In 1990, President George H.W. Bush approved November as National Native American Heritage Month. This month is a great opportunity for your bookstore to recognize the contributions of Native American people and encourage student shoppers to join in celebrating the rich culture. Here are 5 ideas for how your college store can celebrate National Native American Heritage Month: Continue reading
Preparing for Second Semester: Your Store
As unbelievable as it may feel, second semester is already around the corner. Here are five tips to get your store ready. Continue reading
Preparing for Second Semester: Your Staff
As the busy season of second semester and holiday shopping approaches, here are four tips for best preparing you staff and setting them (and your store) up for success. Continue reading
Best Retail Practices: Cross-Selling in Your Store
How can you master cross-selling in your college bookstore? Check out these four tips: Continue reading
Best Retail Practices: Competing with Amazon
Between student Amazon Prime memberships and the ease and price that Amazon offers, competing with Amazon can feel like a daunting task. Fear not! There are many things you can do with your college bookstore to stand out from Amazon and draw in your student shoppers. Here are 4 tips to compete with Amazon. Continue reading
Best Retail Practices: Resolving Customer Complaints
Retail customer service is not always easy, and many store owners dread encountering dissatisfied or upset customers. However, customer complaints can actually mean something positive for your business. Here are four steps to best handle and resolve those customer complaints. Continue reading
Disability Pride Month: How to Make Your Store More Accessible
Here are some easy ways you can start making your store more accessible. Continue reading
Disability Pride Month: What is Accessibility?
For this Disability Pride Month, we will be addressing accessibility, an important issue for disability rights. Continue reading