Tagged with Generation Z

Shopping Trends for Generation Z

Shopping Trends for Generation Z

Generation Z is starting college and their outlook on shopping is different than millennials. Millennials are all about the convenience of online shopping. Gen Z is going “old school” and more interested in shopping in store. In fact, Gen Z is researching product on their mobile device before buying in store. So how do retailers … Continue reading

3 Ways to Rethink Your Store and Thrive

3 Ways to Rethink Your Store and Thrive

In today’s challenging retail landscape, ask yourself how you stand out in a sea of competitors that are trying to do the same. Retailers have to reframe their way of thinking to keep up with the demand of shoppers in the digital era. You must clearly define your store’s purpose with students to be successful. … Continue reading