Every campus is unique when it comes to their retail needs, but tech is universally loved. Connect with students and faculty by offering the latest and greatest in every technology category. Everyone loves to be impressed, so show off the product categories your campus store has to offer. Follow this list to maintain a connection … Continue reading
In the previous post we discussed research and goal setting, have your goals on hand when crafting the marketing communication strategies and tactics. The strategy is the heart and soul of your marketing plan, this section will help you reach your prospective goals. A solid marketing program listens to your sales cycle. Most incoming freshmen … Continue reading
So you are interested in creating a marketing plan? That’s great news, we’ve discussed marketing in the past but we haven’t walked you through the implementation. Every marketing activity should be a part of a larger campaign. If your marketing efforts have failed in the past, this may be the reason. Do not just send … Continue reading
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