In December of last year Amazon successfully piloted its first drone delivery in Cambridge, England. This service, called Prime Air will allow customers to receive their packages in 30 minutes or less. This is currently in its trial stage, but they are planning on expanding the private trial to more customers over time. Amazon’s drones … Continue reading
Millennials require an entirely new approach when it comes to advertising since they are incredibly adept at filtering out everything except what they want. They can easily tune out any traditional advertising that doesn’t seem genuine or is too commercial. It’s time to look towards new ways of getting your message across so you will … Continue reading
The list of social media terms grows longer every day, and it can be hard to keep up. We’ve got you covered with a comprehensive list of terms and definitions you need to know to effectively engage with your students. Sources: blog.hootsuite.com, blog.hubspot.com, blog.bufferapp.com
2017 has been deemed “The Year of Customer Experience,” and for good reason. Retail has become a competitive market, and getting through to students is increasingly challenging. With so many different technologies available to retail, like virtual reality and artificial intelligence, your students now demand a different level of service. Customer experience has risen to … Continue reading
User Generated Content (UGC) has proved to be 20% more influential on purchasing decisions for consumers. Since 84% of people trust opinions and recommendations from people they know over any other form of marketing; UGC is the key to enhancing your store’s image. Let your students showcase their creativity and tell their own stories with … Continue reading
Stay chic this spring with the top 10 color choices from the Pantone Color Institute. The colors you see below were based off of the lineup seen at New York’s Fashion Week. These colors aren’t just for clothes though; they will inspire designers and developers to reflect this pallet in their products for the spring. … Continue reading
Whether campuses are public or private, two-year or four-year, residential or commuter, higher education is constantly changing. Technology consistently changes at speeds faster then institutions can keep up with. As students arrive on campus they are equipped year after year with the latest tablet, smartphone, smartwatch, laptop, or insert trending tech item here. We want … Continue reading
Technology trends are rewriting the rules of retail. More stores are advancing the in-store experience to meet the demands of the younger generation while creating tools to maximize customer service. Retail technology blends physical and virtual experiences, keeping millennial customers engaged with the brand and increases business. It is harder for college stores to experiment … Continue reading
As technology is woven into our daily lives, the modern college student is very dependent on technology. If you don’t believe us check out the infographic below from Presta Electronics. 73% of college students said they cannot study without technology. 38% of college students cannot go 10 minutes without checking their email, tablet, laptop or smartphone. … Continue reading
