Sustainability has become increasingly important, especially for consumers. Read more below about trends in sustainability and how they can impact consumer purchasing. Continue reading
Filed under consumer trends …
DSC Fact: Woman-Owned Vendors
We want to highlight two DSC vendors, Define and Centon, this month and encourage you to get to know them! Continue reading
Female Authors to Check Out
In honor of Women’s History Month, we put together a list of female authors of fiction, nonfiction, and memoirs. Check them out for some new reading material! Continue reading
Content Tools and Tips
January is the best time to plan out content and promos through the rest of the year. While we focused on promotion ideas last week, this week we will go over how to best organize them and stay on track all year long. Continue reading
2024 Retail Trend Predictions
Much like the marketing trend predictions last week, retail in 2024 is projected to look slightly different. In this blog post, we will explore the changes you can expect in the next year. Continue reading
2024 Marketing Trend Predictions
The marketing world is projected to have some exciting transformations in 2024. To stay ahead in this dynamic landscape, it’s essential for businesses to anticipate and adapt to emerging trends. In this blog post, we’ll explore some marketing predictions for 2024 that are likely to shape the industry in the coming year. Continue reading
Second Semester Trends
Knowing what to restock for second semester can be difficult, so here are a few trends to watch to help with the restocking process! Continue reading
Holiday Marketing Tips
For college bookstores, the holiday season is a fantastic opportunity to boost sales and create a sense of holiday spirit among students and the campus community. In this blog post, we’ll explore some effective holiday marketing tips for college bookstores to help you make the most of this joyful season. Continue reading
Tech for Esports
As an industry built on technology, the quality of users’ equipment can make or break their levels of success. To set students up to win, here are some of the best gamer technologies on the market. Continue reading
Marketing for Esports
Esports is a booming industry, with year-to-year growth being projected over 8.7%. As a result, stocking products for esports players and marketing them will be crucial for college stores. Here are a few tips to create effective marketing to reach esports gamers! Continue reading
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