Sooner or later, things will return to normal. We can all put 2020 behind us and start moving forward. Here’s a look at what’s going to be trending in 2021, according to NACS. Retailers have rolled out new technologies to keep up with shoppers’ needs. Brands are combining forces. Headspace partners with Spotify, Alo and … Continue reading
Whenever consumers see something new, they have the urge to learn more. Most likely there is a voice in their head saying, “I gotta have it.” This is probably happening with your customers all the time. Check out our latest infographic for tips to boost your sales.
Retail has been evolving over the years but due to COVID-19, some trends have evolved quicker than predicted. Here are some trends that we’ll continue to see in 2021. Social Commerce With shopping features being added to social platforms, consumers have an even more seamless way to shop online. In 2020, we saw a partnership … Continue reading
We’ve talked with our college store partners and received some valuable feedback about what students are looking for. Check out what’s hot right now on college campuses.
Holiday shopping has started already, and it’s not even Halloween yet. Continue reading
It’s an understatement to say 2020 has been an unexpected year. The ways people live, work and shop have changed substantially and these changes are likely to stick. Let’s explore how consumers are adapting and what we will continue to see in the future. Consumers will continue to be cautious about going to public places … Continue reading
Even with the uncertainty of returning to campus and the possibility of students taking the year off, college spending is expected to increase according to National Retail Federation. While back-to-school spending is expected to increase, NRF is anticipating consumers will shop at fewer places. It’s estimated that students and families will spend $1,059.20 on average … Continue reading
As a result of COVID-19, we’ve seen a huge shift in retail. In April, retail sales took the largest dive on record falling 16.4% and eCommerce sites like Amazon increased 8.4%. Large retailers have been able to adapt and provide faster delivery times and better pricing. This will make it difficult for smaller retailers to … Continue reading
One trend that will continue to pickup in 2020 is videos. Videos are a great tool to draw attention to products. Live video is becoming more popular with Gen Z because this generation likes to be in the moment and get information instantly. Be sure you are utilizing video in your digital marketing strategy. Source: … Continue reading
We’ve seen trends come and go over the years and trends that have come back. Here are the consumer trends to watch in 2020. Old favorites are coming back Products for the early 2000s and earlier are starting to come back. Consumers are seeking retro-inspired products which means brands can start digging out past products … Continue reading
