Filed under social media

How To: Use Emojis Effectively in Marketing

How To: Use Emojis Effectively in Marketing

Emojis are taking over social media and to stay relevant it’s important to incorporate them in your online marketing since 92% of the population uses emojis in messaging. The term emoji has become so popular, in 2015 Oxford Dictionaries named it as word of the year in 2015. A survey from Emogi discovered 75% of … Continue reading

Tips and Tricks: A Guide to Hashtags [Infographic]

Tips and Tricks: A Guide to Hashtags [Infographic]

Hashtags are a great opportunity for businesses to send a message across multiple platforms quickly. By utilizing trending hashtags, students who don’t already follow your social media accounts can easily discover you. Using hashtags in your social media posts can drive store recognition, improve reach, and engage with your students. The hashtag is one of … Continue reading

What You Need to Know About Influencer Marketing

What You Need to Know About Influencer Marketing

Millennials require an entirely new approach when it comes to advertising since they are incredibly adept at filtering out everything except what they want. They can easily tune out any traditional advertising that doesn’t seem genuine or is too commercial. It’s time to look towards new ways of getting your message across so you will … Continue reading

Tips and Tricks: Social Media Dictionary

Tips and Tricks: Social Media Dictionary

The list of social media terms grows longer every day, and it can be hard to keep up. We’ve got you covered with a comprehensive list of terms and definitions you need to know to effectively engage with your students. Sources: blog.hootsuite.com, blog.hubspot.com, blog.bufferapp.com

Tips and Tricks: A Guide to Social Media Etiquette

Tips and Tricks: A Guide to Social Media Etiquette

Etiquette is important and even social media has its own set of rules you need to know. Although each platform is different here are a few guidelines you can follow as you’re scheduling and posting on any of your social media sites. Sources: rebekahradice.com, louisem.com, outboundengine.com

How Snapchat is Revolutionizing the Social Media Experience

How Snapchat is Revolutionizing the Social Media Experience

Snapchat’s tremendous growth is powered by its unique combination of storytelling, creativity, and communication. People and brands can freely express themselves through Snapchat stories, photos, and various fun filter options. Snapchat has more than 150 million daily active users worldwide and there are 10+ billion video views every day. Snapchat continues to take lead among … Continue reading