When utilized fully, social media can be a great way to increase brand awareness and drive sales. Consumers spend an average of 2.5 hours a day on social media to stay connected with family, friends, and their favorite brands. When they see a friend talking about a brand, consumers are very likely to check out … Continue reading
Pumpkin spice and everything nice. Fall is in the air. Here are some tips and activities to bring fall to your store. Play Up the Season: Since 2020 hasn’t been how many people envisioned, spend a little extra time on your holiday décor to spread some cheer. Some ideas to incorporate fall into your store … Continue reading
If you are using social media at your campus store, it might be time to branch out to Reels on Instagram. Video is becoming popular on social media and something you’ll want to add to your social media strategy. Reels is a tool to create 15-second videos and is mainly targeted at Generation Z. Let’s … Continue reading
With most businesses using social media, your posts can get lost. A great way to catch your viewers’ interest is with hashtags and emojis. Make sure you aren’t overusing them though. Below are recommendations for how many hashtags and emojis to use in your post for each social media platform.
As shoppers remain cautious of shopping in-store, continuing your eCommerce efforts are vital for your business. Make sure your online store is available where your customers are most – social media. Here’s what you need to know about opening up shop on Facebook. Facebook Shop is an easy way for stores to sell online and … Continue reading
Hats off to the class of 2020! While graduation will look different this year, make sure your students still feel special as they celebrate this great achievement. Graduate Spotlight Utilize your social media channels to give a shout out to graduating seniors. Ask students and parents to nominate a graduating senior and feature their picture … Continue reading
![Content to Keep Followers Engaged [Infographic]](https://retailconnection.files.wordpress.com/2019/10/canva-two-talking-women-while-using-laptop.jpg?w=160&h=120&crop=1 "Content to Keep Followers Engaged [Infographic]")
College students are all over social media. Whether they are looking for product recommendations or just need a break from studying, they turn to social media. Make sure your customers are interacting with your brand. Here are five types of contents to try on your social media platforms to keep your content fresh and students … Continue reading
Have you tried utilizing social media to increase your business but haven’t been successful? Here are 9 reasons why you might not have gotten the results you wanted from social media and how to fix them. Not having a social media marketing plan “Just wining it” is not a good social media strategy. If you … Continue reading
![When to Post on Social Media [Infographic]](https://retailconnection.files.wordpress.com/2019/10/6a00d83451b36c69e20240a4939b08200b-450wi-1-e1572357672402.png?w=160&h=120&crop=1 "When to Post on Social Media [Infographic]")
Utilizing social media can make quite an impact on your business, but if you aren’t posting when users are online, your post will get lost. Here are the best times to post on social media.
![Social Media Checklist [Infographic]](https://retailconnection.files.wordpress.com/2019/10/gettyimages-528343033.jpg?w=160&h=120&crop=1 "Social Media Checklist [Infographic]")
Whether you are new to social media, or a pro social media marketer, this checklist will help you cover all the bases on your social media. Source: Social Media Today
