Filed under social media

Are You Ready To Start Posting?

Are You Ready To Start Posting?

This month we’ve discussed who’s using what social media platforms and what types of content to post on each. Are you ready to start posting? Here’s some of our ideas to help you get started! Have you ever seen a social media post that looked more like a blog post? Perfect for those who have … Continue reading

What to post on each social media platform

What to post on each social media platform

Oh the wonderful world of social media. It is one of the most affordable forms of marketing available. Social media marketing gives you increased exposure, especially to students who spend a good portion of their day checking social media. According to lyfemarketing.com, “people are spending 20-40% more on companies that are using social media.” And … Continue reading

Who is using what?

Who is using what?

Though millennials have a reputation for constantly being on their phones, people of all ages use social media. We already know that we can use social media to influence shopping decisions. Learning what generation is using what form of social media will help you cater to your students and other customers. Every time a new … Continue reading

How To: Use Emojis Effectively in Marketing

How To: Use Emojis Effectively in Marketing

Emojis are taking over social media and to stay relevant it’s important to incorporate them in your online marketing since 92% of the population uses emojis in messaging. The term emoji has become so popular, in 2015 Oxford Dictionaries named it as word of the year in 2015. A survey from Emogi discovered 75% of … Continue reading

Tips and Tricks: A Guide to Hashtags [Infographic]

Tips and Tricks: A Guide to Hashtags [Infographic]

Hashtags are a great opportunity for businesses to send a message across multiple platforms quickly. By utilizing trending hashtags, students who don’t already follow your social media accounts can easily discover you. Using hashtags in your social media posts can drive store recognition, improve reach, and engage with your students. The hashtag is one of … Continue reading