The upkeep of your store’s website can be a tricky business. There’s always new products to highlight while trying to keep the experience smooth and bug-free for users. See these tips below for how to enhance your store’s website and make it an easier web experience for everyone.
Develop a Unique Style
Nowadays, e-commerce sites are a dime a dozen. By creating a unique design, your website will stand out among competitors by capturing customers’ attention and keeping them engaged.
Make Sure It’s Mobile Friendly
A large portion of consumers use smartphones to access shopping websites. Ensuring your website is mobile friendly will go a long way in your efforts to enhance the digital experience for your shoppers.
Ensure Easy Navigation
Your website’s navigation should be easy to follow and help users find what they what without hassle. If done right, it can also improve your SEO! A good starting point for easy navigation is your site’s menu. Be clear and direct with the menu headers and try not to use too many. Otherwise, the menu can become crowded and confusing.
Add Contact Information
Be sure to include a phone number, email address, and the physical address of your retail store somewhere on your site. Including contact information helps customers be sure of your store’s validity and makes it easier for them to get in touch with you if they have questions they’d like to ask.
Sources
https://www.optimonk.com/how-to-make-people-fall-in-love-with-your-online-store/
https://searcht.au/blog/ecommerce-seo-tactics/
https://www.shopify.com/blog/best-ecommerce-sites#9
https://www.sba.gov/blog/7-ways-improve-your-website-homepage
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