Email marketing is one of the best ways to get information to your customers. Since students, parents, and alumni need to subscribe to be on your email lists, you know they want to receive information from you. But how do you increase engagement? Here is a list of dos and don’ts for email marketing. Practices … Continue reading
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How to Establish KPIs for Small Business
Establishing KPIs is an important part of running a business. Continue reading
How to Market Your Business on a Budget
Marketing for your business doesn’t have to be an expensive venture. There are many ways you can market your business for a cost-effective price. Social media provides many ways for you to advertise your store for free and allows you to promote posts for a small fee. It is ok to repurpose old content with … Continue reading
5 Ways to Implement Goal Setting in Your Store
Discover why goal setting is important for small businesses and how to implement it in your store. Continue reading
Taking a Virtual Spin on Back-to-School Merchandising
We miss not seeing our campus store buyers in person to showcase the hot products from our vendors for back-to-school, but we have the next best solution to still help campus stores get ready for back-to-school. This year DSC launched a virtual Back-to-School Popup Shop featured the new and best-selling products for back-to-school 2021. We … Continue reading
4 Ways for Retail Stores to Move Forward in 2021
6 Ways to Encourage Impulse Buying in Your Store
Having trouble selling impulse items in your store? Find out our tips and tricks for boosting these types of sales. Continue reading
How Employee’s Attitudes Affect Your Sales [Infographic]
As a consumer, have you ever experienced the employee who knows everything or doesn’t seem like they want to be at work? Sometimes employees have been with a company so long that they get bored with the day-to-day tasks and the unhappiness with their own life overspills onto the salesfloor. You may or may not … Continue reading
3 Lessons in Leadership During COVID-19 [Infographic]
Well everyone, 2020 is officially in the past and we are excited for a brighter 2021. But there are some lessons we can take away from 2020. The way you ran your retail store probably changed drastically last year and there are some changes you likely plan to continue post-pandemic. We’d like to share some … Continue reading
4 Reasons to Thank Your Employees and Why It’s Important
In a year that we’ve all gone through things none of us thought we’d ever have to experience, make sure you tell your employees that you appreciate all the work they do for you. Continue reading