Get Loud–Trending Audio Products

Get Loud–Trending Audio Products

Millennials spend most of their waking moments glued to a screen but audio is a large component of their media time. Headphones and speakers are used for almost every gadget available these days. Users can listen to music through their smartphone or stream their favorite shows from a tablet.  It takes time to pick the … Continue reading →

Customer Loyalty vs. Customer Experience

College stores already have a pretty good base for loyal customers. They are usually in convenient locations around campus and stock many of the things that students need most, from school and dorm supplies to books and consumer electronics. So when a student discovers they need a new laptop, or realizes they should update to … Continue reading →

Mobile Retail Resources

Embracing mobile retail is important for retailers trying to truly integrate the shopping experience across all channels which, as we know, has now become vital if one is looking to stay ahead. Consumers now expect to be able to access information and make decisions on the go. According to ACI Worldwide, 93% of people who … Continue reading →

Understanding Mobile Usage Trends

Smartphones are transforming the in-store shopping experience. According to the Pew Research Center, 97% of Millennials own a cell phone and of those 80% own a smartphone. Smartphone usage has exploded and this is one trend that’s here to stay. Understanding how cell phones are used in Millennials’ shopping habits can help retailers understand how … Continue reading →

Retail Mobility is Mainstream

According to a report by the Deloitte Consulting firm, the next few years are going to be huge for mobile. Its influence is anticipated to grow exponentially between 17% and 21% of total retail sales, amounting to somewhere between $628 billion and $752 billion in mobile-influenced store sales by 2016. Take a look at where … Continue reading →

Sell Your Software

The Douglas Stewart Company has many software vendors that offer a software program for all types of students: the creative, the mathematically inclined, the security buff. There is a huge market for getting this software into the hands of students. View the infographic below to learn about the market and the best way to connect … Continue reading →

The College Market Influencers

The Millennial generation carries a lot of purchasing power and influence. Basically, they are the ones who dictate what does well and what does not. But what drives this thinking? What influences this generation? In this post, we’ll take a look at the biggest motivators and influencers of the college market today.   Students Love … Continue reading →

Targeting Faculty and Departments 101

Securing sales to departments and faculty members may be some of the most beneficial selling you can do as a retailer in the education market. However, selling and marketing to faculty and departments is much different than the targeting you do towards students. The products that are carried by a department often dictate what will … Continue reading →