retailconnection

It’s that time of year again; the back-to-college countdown begins. According to the National Retail Federation, college students and their families will spend nearly $46 billion, an average of $836.83 per family, on back-to-college supplies this year.¹ Tight budgets are pushing college students to be more resourceful with their time and money. Students are looking for an incentivized shopping experience this buying period. Try taking advantage of online shopping opportunities where students can purchase their supplies from your store website and pick them up in store or offer flash sales for an hour or two throughout the back-to-school discounts.

Now more than ever, students are looking for stylish items at affordable prices. Students come to the campus store to find their favorite school supplies in one location. It’s important to keep a balance of school essentials and fun items. We’re here to help narrow down that list. Take a look at our list of back-to-school essentials! At-A-Glance Calendar Year Weekly Scheduling Planner, Incase Staple Backpack, Jelly Belly Sport Beans, Skullcandy Grind Headphones with TapTech, Post-it Super Sticky Notes Jewel Pop Collection, Mead Index Cards, Officemate Mini Stapler Kit, BIC Atlantis Air Retractable Ballpoint Pen, Outdoor Tech Kodiak 6000 Power Bank, Avery Hi-Liters