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How to Increase Sales During the Slow Season

How to Increase Sales During the Slow Season

Now that the back-to-school rush is ending, it’s time to find ways to keep students coming to your store. Here are four ways to increase sales. Create a Holiday Instead of waiting until Thanksgiving or Christmas, plan a holiday unique to your store. Here are some national holidays to celebrate or create a holiday of … Continue reading →

Best Practices for Retail Merchandising

Best Practices for Retail Merchandising

Visual merchandising plays a key role in your store. A strong display will lead customers to the right product and product placement can lead to impulse purchases. Check out these best practices to create a great in-store experience. Create a great window display Draw students to your store with a window display. Keep it fresh … Continue reading →

Benefits of Digital Signage

Benefits of Digital Signage

If you have digital displays in your store, make sure you are getting the most out of them. Check out the top five benefits of digital signage according to Sharp.   Source: Sharp

Shopping Trends for Generation Z

Shopping Trends for Generation Z

Generation Z is starting college and their outlook on shopping is different than millennials. Millennials are all about the convenience of online shopping. Gen Z is going “old school” and more interested in shopping in store. In fact, Gen Z is researching product on their mobile device before buying in store. So how do retailers … Continue reading →

Help Your Students Relax During Finals Week

Help Your Students Relax During Finals Week

The semester is about to wrap-up. You can pretty much feel your students’ stress levels the moment you see them. Help them de-stress with activities you can do in your store. For your students, especially first year students, their stress levels are at an all-time high. For some, the stress of being away from home … Continue reading →