Gen Y’s Favorites: JCPenney, Target, Walmart, Kohl’s http://ow.ly/lduwY
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The 25 and 55-Year Old Consumers Have Mo
The 25 and 55-Year Old Consumers Have More in Common Than You Think. Explore Seamless Retail Research Findings-http://ow.ly/l3ZTK
Retail’s BIG Blog | Americans plan to r
Retail’s BIG Blog | Americans plan to reward 2013 graduates with cash – http://ow.ly/l3YKw
How Smartphones are Influencing Your In-Store Purchases
The rise of smartphone ownership and price-comparison apps served as the catalyst for consumers who compare prices while they shop for their next big purchase. With a quick bar code scan, savvy shoppers are able to look up online pricing, products reviews and alternative options for the product or service they are shopping for. According to a … Continue reading
Tips for Hosting Better Events with Social Media
As a retailer, events are a great way to market your business because they can help increase foot traffic, increase your brand awareness of products and services you offer, and help you generate leads. Moreover, social media has evolved from a source of status updates to a venue for news discovery. With students coming back … Continue reading
The Color Red
Post by Muffin Mott, VP of Customer Experience Up until nine months ago I was a Blackberry® user. I always have preferred a physical keyboard and the fact that I was able to pull my luggage through the airport, while typing an email at the same time. In my book, that was a reason for … Continue reading
Increase Your In-Store Sales with Effective Use of Signage
According to the Point of Purchase Advertising Institute in-store advertising, such as point of purchase (POP) displays, influence 53 to 60 percent of consumer purchases. Another research study revealed that during the same sale period if 100 products were sold with no signage: Then 170 were sold when handwritten signs were used 265 products were sold … Continue reading