How to Get the Most out of Customer Reviews Continue reading
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Three Reasons You Should Have Product Reviews on Your Website
Three Reasons You Should Have Product Reviews on Your Website Continue reading
6 Ways to Attract Customers to Your Store on Campus
6 ways to attract customers to your store Continue reading
How to Optimize Your Business for Voice Commerce
As of 2020, 82.9% of U.S adults own a smartphone, 56.4% use a voice assistant, and 34.7% possess a smart speaker. The rise of voice assistant popularity has led to new industry innovations as businesses strive to offer the best possible experience for their customers. One of the fastest-growing innovations is the ability to shop with your voice. Click here to discover how to optimize your business for voice commerce. Continue reading
How to Elevate Your TikTok Marketing Strategy
TikTok is one of the fastest-growing social media platforms on the market. In Q1 2020, they set the world record for most downloads in a single quarter for a social app, at 315 million installs (Digital Marketing Institute). Since then, they have grown to 2 billion installs and currently have over 800 million active users worldwide. This week on Retail Connection, we are sharing four ways to elevate your TikTok marketing strategy. Continue reading
How to Perfect Your Influencer Marketing
This week on Retail Connection, we are exploring the benefits of influencer marketing. Learn more about how you can use #InfluencerMarketing to drive sales in your store.
#DigitalMarketingTips Continue reading
Tips for Creating Effective Email Campaigns in Higher Education
Email marketing is one of the best ways to get information to your customers. Since students, parents, and alumni need to subscribe to be on your email lists, you know they want to receive information from you. But how do you increase engagement? Here is a list of dos and don’ts for email marketing. Practices … Continue reading
How to Market Your Business on a Budget
Marketing for your business doesn’t have to be an expensive venture. There are many ways you can market your business for a cost-effective price. Social media provides many ways for you to advertise your store for free and allows you to promote posts for a small fee. It is ok to repurpose old content with … Continue reading
5 Ways to Have Better Open Rates with Automatic Emails
Do you send out transactional emails to your students? These are emails that are automatically sent to students as a response to a request. It can be a status update on orders that were placed, an update to a payment, class changes, etc. As simple as these emails may be, they don’t have to be … Continue reading
Online Shopping: The Good and Bad [Infographic]
We’ve been saying that having an online presence is essential for your store. Having an online store allows you to reach more customers, makes shopping easier for your customers, and allows you to offer more product than you can in your physical retail space. We’d like to look at the good and the bad of … Continue reading