Audio Wireless Tech We added great new vendors to our selection of industry classics. Monster® has a sonic profile to meet the needs of any music lover, slip into a fresh new way of listening with their high-performance headphones. Happy Plugs can be seen in over 100 DSC stores since their October 2015 launch. … Continue reading
Every campus is unique when it comes to their retail needs, but tech is universally loved. Connect with students and faculty by offering the latest and greatest in every technology category. Everyone loves to be impressed, so show off the product categories your campus store has to offer. Follow this list to maintain a connection … Continue reading
Whether campuses are public or private, two-year or four-year, residential or commuter, higher education is constantly changing. Technology consistently changes at speeds faster then institutions can keep up with. As students arrive on campus they are equipped year after year with the latest tablet, smartphone, smartwatch, laptop, or insert trending tech item here. We want … Continue reading
It’s time to think about new tech trends as the International Consumer Electronics show approaches. It may seem too soon to discuss upcoming tech products, but innovation waits for no one and we are firm believers in planning ahead. Major consumer electronic companies have hinted at what we can expect or even announced their new … Continue reading
Big Box Stores A big box store is a huge establishment, usually a part of a major retail chain. Examples: Walmart, Target, Best Buy. Big Data This refers to sets of data that are so large, only sophisticated programs or really, really smart data scientists can make sense of it all. Big data goes beyond … Continue reading
Part of being an industry leader is staying current with trends and new products. Pantone colors dictate trends and products igniting new ideas for marketers, designers, product engineers, and more. The Spring 2016 colors are finally here and this season we will see more gender neutral colors. These colors are seen in men and women’s … Continue reading
Technology trends are rewriting the rules of retail. More stores are advancing the in-store experience to meet the demands of the younger generation while creating tools to maximize customer service. Retail technology blends physical and virtual experiences, keeping millennial customers engaged with the brand and increases business. It is harder for college stores to experiment … Continue reading
According to omnichannel expert Andy Katz-Mayfield, omni-channel is “less about creating another channel to sell a product, it’s about providing a really great experience.” You have heard us talk about the importance of optimizing the customer experience for brick and mortar stores before, but what does that look like? 1. Start off by increasing your … Continue reading
Mobile is taking the retail world by storm, its gaining popularity ranges from one-click payments to POS systems to in-store shopping assistants. This provides retailers with an extra touch point to drive sales, however like any marketing it takes planning. With 61% of retailers believing mobile devices are a key driver of sales growth1 it’s … Continue reading
Have you ever wondered about the ROI of social media? Well you are not alone, it’s hard to detect if your store’s Facebook page is actually driving sales or how many in-store visitors your Instagram creates. The key to discovering the value of social media is picking the right platform for your store. Just because … Continue reading
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