LGBTQ+ Roundup
We gave you a lot of content to check out by LGBTQ+ artists this month, so here’s a quick summary! Continue reading
Must-Have Back-to-School Supplies
What’s Trending: Gen Z – The Next Wave of College Students
Generation Z, otherwise known as Centennials or Digital Natives are those born between 1997 and 2011. This generation has never known a world without technology and they are the first generation born fully immersed in the digital era. Generation Z’s oldest members are now graduating high school and just entering college. It’s time to understand … Continue reading
Tips and Tricks: Creating a Social Media Marketing Plan
Developing a social media plan is imperative for the success of the social media channels you use. Aimless social media posts without a purpose will not increase your business like the direction from a clear, concise social media plan. A social media plan is the summary of your business goals with a step-by-step plan of … Continue reading
How To: Set Your Store Apart from Amazon and Offer Value
Despite the convenience of online shopping, brick-and-mortar stores will never completely disappear. In fact, a study from the Pew Research Center reports that 64% of consumers would prefer to make purchases in-store rather than online. Although Amazon has grown into the biggest e-commerce giant, there are ways to compete and continue to attract your students’ … Continue reading
![Social Media Explained: Twitter [Infographic]](https://retailconnection.dstewart.com/wp-content/uploads/2017/05/twitter-feature-photo.png?w=160&h=120&crop=1 "Social Media Explained: Twitter [Infographic]")
Social Media Explained: Twitter [Infographic]
How Open Educational Resources Effect Your Store
The dynamic of college stores is constantly changing based on the evolving needs of students and the growing popularity of online outlets. With digital content available for nearly all instructional materials, college bookstores are facing multiple challenges to provide the materials needed by students at a reduced cost to compete with the multiple retail sources … Continue reading
What’s Trending: Smart Retail Shelves
The technical revolution of Artificial Intelligence is here to stay and there are continual developments allowing retailers to effectively use it to advance their stores. Tech company Cloverleaf has recently created ShelfPoint, dynamic high-definition LCD strips that wrap around the retail shelves. These digital screens easily slide into existing shelf brackets have proven to increase … Continue reading
Tips and Tricks: Social Media Image Sizes Cheat Sheet
It seems like social media updates are endless and it can get exhausting; just when you get used to things the way they are, features get moved, changed, and modified. In order to keep up with these latest updates, we’ve got the most recent image sizes you’ll need for all of your social media accounts. … Continue reading
6 Ways to Create an Online Influence
There is an extraordinary opportunity to reach the largest audience possible and influence your students’ purchases in an online environment. It’s important to create an online influence for your store so you can compete with all of the other companies trying to gain their business. Here are 6 ways you can build your store’s influence … Continue reading
![Social Media Explained: Facebook [Infographic]](https://retailconnection.dstewart.com/wp-content/uploads/2017/04/feature-photo.png?w=160&h=120&crop=1 "Social Media Explained: Facebook [Infographic]")
