It’s an understatement to say 2020 has been an unexpected year. The ways people live, work and shop have changed substantially and these changes are likely to stick. Let’s explore how consumers are adapting and what we will continue to see in the future. Consumers will continue to be cautious about going to public places … Continue reading
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Consumer Trends: What Consumers Want from Retailers this Holiday Season
As we are getting closer to the Holiday season, retail experts are discovering some interesting trends. The biggest trend is how consumers are approaching Holiday shopping. With all the work that retailers and essential workers are doing this year due to the pandemic, consumers are pushing for retail workers to have the holiday off according … Continue reading
Fall Inspiration: Add a Little Spice to Your Store
Pumpkin spice and everything nice. Fall is in the air. Here are some tips and activities to bring fall to your store. Play Up the Season: Since 2020 hasn’t been how many people envisioned, spend a little extra time on your holiday décor to spread some cheer. Some ideas to incorporate fall into your store … Continue reading
Black Friday and Cyber Monday 2020: What to Expect
Without a doubt, 2020 has been unexpected. The way we thought we could engage with customers has completely changed. The holiday season will also be unlike past years. Here’s what you can expect for Black Friday and Cyber Monday 2020. Earlier and Longer Black Friday Season With Amazon Prime Day likely being in October this … Continue reading
What You Need to Know About Instagram Reels
If you are using social media at your campus store, it might be time to branch out to Reels on Instagram. Video is becoming popular on social media and something you’ll want to add to your social media strategy. Reels is a tool to create 15-second videos and is mainly targeted at Generation Z. Let’s … Continue reading
Tech Talk: Qi Standard Wireless Charging Explained
Wireless charging is becoming more widespread as consumers upgrade their technology. You’ve probably heard of Qi standard wireless charging but might be confused about what exactly it is. Let’s dive into Qi standard. First off, did you know Qi is pronounced “Chee”? That’s right! This standard derived from the Chinese word meaning air, material energy, … Continue reading
2020 Back-to-School Spending Trends
Even with the uncertainty of returning to campus and the possibility of students taking the year off, college spending is expected to increase according to National Retail Federation. While back-to-school spending is expected to increase, NRF is anticipating consumers will shop at fewer places. It’s estimated that students and families will spend $1,059.20 on average … Continue reading
How Esports Keeps Students Connected During COVID-19
How Esports Keeps Students Connected During COVID-19 To keep students safe and healthy during COVID-19, most college athletic programs have come to a halt. The feeling of isolation is high amongst college students and Esports can help give students a sense of togetherness. Esports fosters collaboration, critical-thinking, and good digital citizenship. When students participate in … Continue reading
Tech Talk: ANC Headphones Explained
Has outside noise ever ruined a good jam session? Your students probably know this problem well. Whether students are listening to music to drown out noises while studying or trying to get into a good workout, ANC headphones are what they need. What are ANC headphones? ANC (active noise canceling) headphones are headphones that block … Continue reading
Always Open: How You Can Still Be There For Your Students
Find out how you can stay open while your doors are closed. Continue reading