Excellent customer service will never go out of style and it is essential in creating relationships with your students so they become loyal shoppers. Aiming to provide the best service to students should be a top priority for your associates. Here are the top skills your associates should master that will keep them engaged with … Continue reading
Tagged with brick and mortar store …
What’s Trending: Generation Z’s Shopping Habits
Gen Z is the first generation that hasn’t known a world without smart devices, internet, or social networks and they are often referred to as digital natives. Generation Z, like all other generations before have their own shopping preferences. This young generation of shoppers spend about $830 billion a year in the United States and … Continue reading
What’s Trending: Stores of the Future are Here
In a time where customers expect more from their shopping experience, retailers are stepping up their in-store game. Consumers now need a reason to walk into a physical store when they can get the same products online from the comfort of their own home. Many stores are pushing the future of retail by creating immersive … Continue reading
How To: Lay Out Your Store for Success
In your store, it’s important to create spaces where your students feel comfortable, whether they’re intently shopping or just killing time in-between classes. Often, a setback to brick-and-mortar shopping is the overwhelming experience students can have if the store is not laid out correctly. They may feel overstimulated walking into a crowded store with too … Continue reading
How To: Set Your Store Apart from Amazon and Offer Value
Despite the convenience of online shopping, brick-and-mortar stores will never completely disappear. In fact, a study from the Pew Research Center reports that 64% of consumers would prefer to make purchases in-store rather than online. Although Amazon has grown into the biggest e-commerce giant, there are ways to compete and continue to attract your students’ … Continue reading
How Open Educational Resources Effect Your Store
The dynamic of college stores is constantly changing based on the evolving needs of students and the growing popularity of online outlets. With digital content available for nearly all instructional materials, college bookstores are facing multiple challenges to provide the materials needed by students at a reduced cost to compete with the multiple retail sources … Continue reading
What’s Trending: Smart Retail Shelves
The technical revolution of Artificial Intelligence is here to stay and there are continual developments allowing retailers to effectively use it to advance their stores. Tech company Cloverleaf has recently created ShelfPoint, dynamic high-definition LCD strips that wrap around the retail shelves. These digital screens easily slide into existing shelf brackets have proven to increase … Continue reading
Dorm essentials: What to bring to college
Campus stores are the go to location for putting the finishing touches on a dorm room. The Douglas Stewart Company has all of the products you need to make your store the back-to-school destination. Make sure your staff is able to show customers the value of everyday products that make a big difference on campus. … Continue reading
Benefits of Cross selling and Upselling
Providing customers with extra items they have genuine interested in by connecting other items to their original choice is what we commonly refer to cross selling. Cross selling is a great tool to boost sales and to show off your customer service and should be implemented in your campus store. Before customers walk through your … Continue reading
The Orientation Experience
Freshmen orientation is an exciting time on campus. The buildings are filled with excited freshmen ready to leave their nest and enter the academic world. Getting ready for orientation is a yearlong process, there is always room to grow and establish new activities. Follow these tips for a successful orientation season. 1. Establish Goals and … Continue reading